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Welcome to 'NeXt'

NeXt was developed with the mindset that sometimes you should get a lot, without having to pay a lot. We will never say we are cheap, we will always say we are fairly priced for the product we are offering. We develope technology that offers you more, but we typically charge significantly less.

Our philosophy is to offer more products and services if we want to earn more money. Essentially our goal is to help small and medium sized businesses meet sales expectations.

As we grow our revenue is put back into our business and employees. We thrive on having a great culture so our employees can be happy with the work they do. We show the important of our work, when we help small - medium sized business compete in industries where the large conglomerates have taken control.

What Makes NeXt Different?

Everything we do makes sense. Every step is well thought out so we can expand, give more product offerings, help businesses down the road. The things we do that make a difference compared to our competitor:

  • We started in Fort Collins, CO. Not just because the founder lives here, but it makes more since than other companies who start off in Silicon Valley / San Francisco area. Wages are cheaper here, and commercial real estate is cheaper than California for renting and buying.
  • We keep minimal overhead, so that we can charge a lower price. We only pay for the items that are neccessary for a successful day to day of the business.
  • NeXt does not create a lot of executive positions or have employees for glorified positions. Our staff is less than 20 people and we are able to meet the needs just as much as the big guys. We do it with creative thinking, automation, and efficiency.

Business Success - Based On This CEO's Experience

How Can I Make My Business More Successful?

Success Starts with some very basic business principals

  • Profitability = Noticability + Engagemnt + Respectability
  • Retention Rate = (Customers At End of Month - Customers Acquired This Month) / Customers at Start of Month
  • Return On Investment = Return Amount / (Time + Money to get return amount)
  • Time = Money
  • Your Time Has Value

Did you know?

95% of people who enrolled in a mobile loyalty program said they were likely to continue using it.

Also Success Comes From Having Specific Personality Traits

  • Persistance
  • Ability to Accept Criticism
  • Ability to take Criticism and seeing it from another person's view point
  • Understanding that Delegation of duties is a necessity
  • Understanding Money and How it Works
    • If you already said in your mind, you collect money so you can spend it, that is a very crude way of thinking how money works.
  • Lead by example, not because I said so.
    • Typically managers who lead by "I said so" are not well respected
  • Know your customers and re-invest for them
  • Earning a new customer's business is more expensive than keeping a customer for repeat business
  • Know your employees
    • Employee turnover is extremely expensive
    • Sometimes paying more to attract better tallent will not only help you save money, but make more money
  • Owning a business is a constant learning process. Don't be afraid to admit what you don't know and figure it out or hire someone to help you.
  • Time is your most precious commodity. You need to put a value on your time. If you think you are worth $40.00 /hr and you need a plumber and he is going to charge you $200.00 and you decide to do the work your self. Well after parts and time to fix it you could easily be spending well over $200.00. Your time has value, not valuing your time is sometimes a business owner's biggest mistake.
  • Don't be afraid to get Dirty. Just because you are an owner doesn't mean you can't roll up your sleeves and do some dishes or serve some food. Making sure customers are happy is what makes them repeat customers. Sitting around and being mad that employees aren't moving fast enough doesn't solve anything and actually just makes the problem worse.
How Do I Get A More Customers To Use The NeXt Loyalty system?

Often times lack of customers is not due to the loyalty system. It typically stems from having bad rewards for the money spent.

Example:

If you setup your loyalty system so that every $100.00 spent, a customers earns a free soft drink at a value of $2.50, they most likely won't come back. Now if you made it, so that a customer can get a free Appetizer up to $12.00 for every $100.00 spent, that has value. That is worth it and customers will come in and use your services more.

From what has been seen with restaurants and coffee shops a typical star/point is worth $2-$3. A Customer spending $9.00 should probably get 3 stars/points.

How do I determine what should be a reward item?

Reward items should be low cost and low - medium profits margins. However, if you have setup your system where a customer will be spending $100.00 per reward item, your reward item should still be lower cost but you might have to get into higher profit margin items.